Bethy Paladino

Bethy has a strong background in marketing, sustainability, and strategic analysis. She graduated from the University of Arkansas with a major in Marketing and a minor in Management.

Bethy has gained hands-on experience in multiple industries. As a Market Strategy & Insights Intern at a Full-Service Retail Sales Agency, she supported strategic clients in a multi-retailer landscape, analyzing data and generating insights to drive business growth. Bethy further developed her analytical and sustainability expertise as a Marketing & Sustainability Intern at an Industrial & Commercial Water Treatment Center, where she aligned data-driven recommendations with sustainability goals.

With a passion for using data to drive business success, Bethy is committed to delivering actionable insights that enhance organizational performance.

In addition to her professional achievements, Bethy was actively involved in leadership and community engagement in college. As an officer for a club, Students Achieving Leadership Excellence in Sales, she presented to large classes and received mentorship from sales professionals. She is also dedicated to making a positive impact through volunteer work with organizations such as Zeta Tau Alpha and Angels of Hope.

Bethy is excited to be with The Consumer Products Group and she looks forward to what’s to come!